What is 10 100?

"10 100" is a phrase that entered public lexicon in 2008, when Google launched a campaign called "Project 10 100." The campaign was designed to inspire people to make a difference in the world by submitting ideas that could help solve global problems. The name "10 100" refers to the company's pledge to donate $10 million to fund the winning ideas.

Since then, the phrase "10 100" has been used to refer to a variety of different things, including:

  • A mathematical term: "10 100" is equal to 10 raised to the power of 100, or 1 followed by 100 zeroes. This number is also known as a googol.
  • A fundraising campaign: Other organizations have created their own "10 100" campaigns to raise money for charity or specific causes.
  • A business model: Some companies use a "10 100" approach to innovation, where employees are encouraged to come up with 10 new ideas, with the hope that at least 1 of them will be successful enough to generate 100 times its cost.
  • A meme: "10 100" has become a popular internet meme that is used in a variety of different contexts to indicate that something is a big deal or has a lot of impact. For example, someone might say "finding $10 on the street is great, but finding $10 100 would be life-changing."